Negotiation is like tennis, but both sides can win.
Some people have more aptitude than others for negotiating. But, as with tennis, anyone can raise their ability by understanding the principles, learning the value of strategy, and practicing with a good coach.
Winning Through Negotiation focuses on the full range of negotiation scenarios, but emphasizes long-term, mutually beneficial relationships. It has the hallmarks of all MM+A workshops: highly interactive, customized and practical.
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